All Posts Tagged With: "Video"

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Internet Memes Are the Best High-Five in the World

Internet memes tend to spread fast via the Internet, delivering messages quickly and effectively and having a huge impact on millions of people. Consider the hype and numerous online magazine and blog posts around Susan Boyle or Lonelygirl15 to understand what a powerful PR tool they can become if used properly.

30Aug2010 | Ryan Cox | 1 comment | Continued
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CBL & Associates Properties and mallMerlin to Launch Interactive Mobile App at CBL Malls

CBL & Associates Properties and mallMerlin will launch a smart phone application designed to enhance the shopping experience for customers of CBL Malls across the United States by delivering special features and promotions, high definition video and in-mall navigation to consumers based on their location within the mall.

24Aug2010 | Alina Popescu | 0 comments | Continued
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Yellow Pages Launches £5000 Online Video Challenge

Yellow Pages has just launched a £5000 Online Video Challenge in the pursuit of the best amateur videos of “amazing things” that can be accomplished with its Yellow Pages directories. The contest marks the most significant design and appearance change to the UK Yellow Pages directory since it was first published over 40 years ago.

19Aug2010 | Alina Popescu | 0 comments | Continued
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How to Reach and Engage Millennial Parents: Psst Video

Businesses and brands are needing to find new and creative ways to engage consumers. Eyes and views are a great number to boast. But does it actually translate to sales? The most recent example is the Old Spice Guy and the tactics they used to reach consumers.

6Aug2010 | Ryan Cox | 1 comment | Continued
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Hulu to Release Hulu Plus, a $9.95 Monthly Subscription Plan

Hulu announced a premium service, where a paid subscription will give you access to archive episodes of popular TV shows. The five most recent episodes of certain shows on Hulu continue to be free.

23Apr2010 | Mihaela Lica | Comments Off | Continued
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Tiger Woods Hailed as Da Man At Masters Practice Session [practice video]

Tiger Wood’s press conference hits the social airwaves, but what are we to trust in now? Woods looks tuned in his practice footage, one fan even yelling obtrusively, “You da man.” If he truly is “da man,” golf may never be the same.

5Apr2010 | Phil Butler | Comments Off | Continued
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Airing Video of Nodar’s Death and Who Would Dare

Online journalism has taken us to new heights and to new lows in what and how news is broadcast. Beyond censorship, there is human decency and choice. Just like any other PR or branding exercise, what we show is often indicative of who we are. The video of Nodar Kumaritashvili should be banned, if not for his family, then as an example of where we are headed.

13Mar2010 | Phil Butler | 6 comments | Continued
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Yidio and TV, Proving the Power of Social Media Users

Yidio may not be TV but compared to YouTube and Hulu it does offer a unique experience and potential. Dubbed a “Social Entertainment Netork” by its developers, Yidio just might be video’s best disruptive growth example.

1Feb2010 | Kristen Nicole | Comments Off | Continued
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Virtual Currency Gets a Video Boost for Gamers

gWallet, the virtual currency platform designed for social media integration, has teamed up with ten major brands to launch its new video offering. The idea behind the new videos are a multimedia experience tied in with social gaming and advertising, engaging players beyond basic offerings typically found in their casual games. As with several other [...]

6Jan2010 | Kristen Nicole | Comments Off | Continued
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Gap Multitasks Their Christmas Promos

The Gap seems to have tried to cram every conceivable December holiday into their Christmas ad and that’s proving offensive to some. Is the clothing brand trying to save money or just making innocent goofs?

19Dec2009 | Genesis Davies | Comments Off | Continued
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