New CLIO Awards Category: Strategic Communications/ Public Relations



2009 January, 15th
Mihaela Lica
Mihaela Lica
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The CLIO Awards will be celebrating its monumental 50th Anniversary in Las Vegas in May 2009. CLIO will award the most remarkable accomplishments in advertising. This year CLIO has added a new competition category: Strategic Communications/ Public Relations.

Executive jury chair will be Edelman’s president and CEO Richard Edelman.

“In keeping with Clio’s 50-year tradition of recognizing the highest levels of creative communication, we are pleased to announce the new category that will acknowledge those in the industry who understand the power of public relations and communications in this highly competitive arena,” said Wayne Youkhana, director of the CLIO Awards. “We are also honored that Richard Edelman, longtime pioneer in the public relations industry, will be chairing the new Clio Awards category, as his insight is integral in selecting campaigns that adhere to Clio’s highest standard of creativity.”

This year’s three-day CLIO festival will be held May 12 – 14, 2009 in Las Vegas, and will feature five distinct award shows. These are:

  • Moving Image Awards – recognizing Television/Cinema/Digital & television/Cinema/Digital Technique mediums
  • Emerging Media Awards – recognizing Content & Contact, Innovative Media, Interactive, and Integrated mediums
  • Communications Awards* – recognizing Print, Radio, Direct Mail, Poster and Billboard mediums, as well as Strategic Communications and Public Relations
  • Design Awards – recognizing Design mediums
  • Lifetime Achievement Awards – recognizing the outstanding and ongoing contribution of an individual who leads the industry forward

The entry submission deadline for the advertising category is January 23, 2009 for all work appearing between January 1, 2008 and December 31, 2008. The entry submission deadline for the Strategic Communications/Public Relations category is February 13, 2009 for any campaign appearing between January 1, 2008 and December 31, 2008.

For additional information, please visit CLIO Awards
Details on eligibility and fees here.

Source: CLIO 2009

About the Author

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Mihaela Lica is senior partner at Pamil Visions PR and editor at Everything PR. She is a widely cited authority on search engine optimization and public relations issues (BBC News, Force for Good, Reuters, Al Jazeera and others), with an experience of over 8 years in online PR. Mihaela writes occasionally for SitePoint, Search Engine Journal, and other online publications. Follow Mig on Twitter or send her an email at mig [at] pamil-visions [dot] com.

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