Mobile Access to Twitter and Facebook Rises



2010 March, 6th
Genesis Davies
Genesis Davies
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More and more people are using their mobile devices to access social media sites like Twitter and Facebook and comScore has just released a report that examines the rising numbers. ComScore is an international leader in the measurement of all things digital and has done a study on the use of browsers via Smartphone. The stats are impressive, with Twitter users accessing the site through a mobile browser rising 347% and Facebook users rose 112%.

“Social networking remains one of the most popular and fastest-growing behaviors on both the PC-based Internet and the mobile Web,” said Mark Donovan, comScore senior vice president of mobile. “Social media is a natural sweet spot for mobile since mobile devices are at the center of how people communicate with their circle of friends, whether by phone, text, email, or, increasingly, accessing social networking sites via a mobile browser.”

While mobile phone users of all types have been accessing social media more through mobile browsers, smartphone users are among the fastest growing segment.

Twitter has been the fastest growing social media network for sometime, both through regular browsers and mobile and beats out all others, including Facebook and MySpace, both of which have done very well in the past year. Facebook gained more followers via mobile browsers than MySpace before it actually surpassed the other site online.

As smartphones become more popular, one can only assume that the stats will rise for mobile phone users.

About the Author

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Genesis Davies is a freelance writer and blogger and a work at home mom. She works as account executive for Pamil Visions PR and she also runs a blog for work at home moms, At Home Mom. For Everything PR she covers the news column. Follow Genesis on Twitter or email her at gdavies [at] pamil-visions [dot] net.

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