Facebook Page Tips for News Companies
It just isn’t possible to make it as a company without a social media presence anymore. Alright, so maybe that is a bit of an exaggeration, but certainly it isn’t easy to make it, or at least maximize your potential. This is especially true of any kind of news source, as social media is the [...]
Greece Offers Debt Solution: Will the EU Revert to Chicken Standard?
In news from Brussels via thedailymash, apparently Greece has offered up the modern day equivalent of a Trojan Horse there in order to appease key members of the European Central Bank (ECB). With news of their politicians not having been able to decide on any form of government, apparently the Greeks have turned to bearing gifts, rather than taking them.
Intel Launches Intel iQ Digital Magazine
A new and innovative social media project comes from Intel in the form of Intel iQ, a digital magazine with content submitted by employees that aims to “connect with a younger audience and tell them the bigger story of who we are as a brand,” said Editor-in-Chief Bryan Rhoads. The idea is very simple: when an article submitted by the company’s employees reaches a certain number recommendations it goes on the iQ front page.
5W Public Relations Hired by IMMUNE Pharmaceuticals
IMMUNE Pharmaceuticals (IMMUNE) an Israel and U.S. based biopharmaceutical company, has retained 5W Public Relations as AOR.
New Google Data Shows Smartphone Adoption and Business Insight
Our Mobile Planet by Google offers important insight into the use of search, video, social and email behavior, as well as mobile research and purchase intentions. Businesses can use the data on the site to gain a deeper understanding of the mobile consumer and make data-driven decisions on how to use mobile to help grow their business faster.
General PR News
5W Public Relations Hired by IMMUNE Pharmaceuticals
IMMUNE Pharmaceuticals (IMMUNE) an Israel and U.S. based biopharmaceutical company, has retained 5W Public Relations as AOR.
Webinar: VOCUS Reveals How to Deal with Negative Comments
VOCUS is partnering with Marcus Sheridan to offer a free webinar this Wednesday, May 16th at 2:00pm ET: “Think Negative! Generate Trust and Sales with Brutally Honest Content.”
Mothers’s Day PR: Search Engine Logo Battle
Mother’s Day logos and animations from the search industry – Yahoo!’s by far the funniest, yet odd of all.
Porter Novelli Wins Three SABRE Awards
Porter Novelli, one of the top international PR and communication agencies in the world, has been honored with three 2012 North American SABRE Awards.
Ragan’s Social Media Boot Camp for Corporate Communicators
If you are yet to master social media tools and still need guidance through the web of the 2.0 online word, the one day Social Media Boot Camp for Corporate Communicators organized by Ragan Communications in New York City on May 17th is the right place to expand your skill set. This one day work [...]
Technology
Dell and IBM Announce Servers with New Intel Xeon Chips
IBM and Dell both announced their new servers, which will feature Intel’s new Xeon E5-4600 and E5-2400 processors. The processors specialize in efficiency, producing faster and more powerful performance, while reducing data center costs. The new Xeon chips are faster, more powerful, and are specifically designed to handle faster data pathways on servers, allowing them [...]
GameStop to Sell Steam Wallet Codes in Stores
GameStop plans to sell Steam Wallet codes in its stores for interested gamers. The two code types will value $20 and $50 dollars and will be redeemable online for Steam game purchases. GameStop announced its new partnership with Valve, the company responsible for Steam, yesterday in order to give its in-store customers easier access to [...]
Mobile Technology
New Google Data Shows Smartphone Adoption and Business Insight
Our Mobile Planet by Google offers important insight into the use of search, video, social and email behavior, as well as mobile research and purchase intentions. Businesses can use the data on the site to gain a deeper understanding of the mobile consumer and make data-driven decisions on how to use mobile to help grow their business faster.
Top App: Dictionary.com Word Dynamo for iPad
Word Dynamo for iPad is a game-based word learning tool that offers a customizable and engaging experience, enhancing students’ language command and general academic performance.
comScore Mobile Metrix 2.0 Measures Social Media Mobile Usage
comScore Mobile Metrix 2.0 provides actionable Insights into consumers’ mobile behaviors. Learn which sites and apps attract the largest mobile audiences and account for the greatest share of time spent; and which sites and apps enable you to reach your desired target audience with mobile advertisements faster and more effectively.
Smartphone Junkies Shop More
A new Harris Interactive poll shows that Americans are eagerly adopting the mobile phone for all aspects of shopping, from product research to purchase via the device.
KODAK Gallery Strategy: Monetizing Mobile Photo Sharing
KODAK Gallery iPhone print to store app already ranks in the top 20 free photo apps in the Apple App Store and in the top five in the Amazon Appstore.
Tips and Lessons
5 Online Strategies that Sell Mother’s Day Gifts
What works for other popular sales holiday like Cyber Monday and Black Friday works for Mother’s Day too. From eye-catching infographics, to exploiting search and social media trends, everything goes. Here are five tips to boost your traffic and convert your visitors into Mother’s Day Gifts buyers.
Fast Forward Academy Announces a New iPad App Launch
Preparing your taxes is overwhelming, especially if you are working for yourself or running a small PR business. Independent contractors face higher taxes and more record keeping duties than employees. You can’t do all by yourself but being in the loop of what is going on and what each team of your is doing is [...]
